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Fundraising Can Be Music to Your Ears

CharityCDs.com is a relative newcomer to sport fundraising. The company is a subsidiary of the Custom CD Corporation, one of the world's leading branded music producers. CharityCDs.com provides schools, youth groups, and community organizations with two distinct approaches to fundraising through CD compilations that feature top artist recordings. These compilations can serve as donor recognition rewards or by selling the CDs for a profit.



"The company is devoted to providing safe, positive community-oriented fundraising programs that reflect integrity," says Jeff Barkin, a company representative. The CDs are to be marketed to a diverse audience, from friends, family, and neighbors, to the community at large. He adds that the size of an organization doesn't matter—all groups can benefit.


"Many organizations pre-sell the CD collection and offer an advance discount to those who buy more than one title," Barkin says. "For example '2 CDs for $30' or '3 CDs for $40' is one way groups have promoted advance sales." He notes that most CDs feature 20 songs or more and have a unit cost of $6.98. The CDs are made in the U.S.A. and come with a suggested $18 selling price.


Besides the pre-sell discount, another unique way these music compilations have appealed to a booster club's audience is through four-page customized liner booklets. "These booklets have been an effective tool for helping booster clubs reach their audiences on an emotional level, build awareness within communities, and recognize local businesses and sponsors for their support," Barkin says.


Packed in durable cardstock digi-packs, Barkin says the CDs are delivered in convenient lightweight 20 to 30 unit boxes. "All orders are delivered promptly, and we cover all shipping costs. Customer service is our hallmark," he says.


Orders that do not feature customized liner booklets are shipped within four days of order receipt, and should arrive within seven days. Project orders with customized liner booklets require at least one additional week for artwork approvals and print production, making the total delivery wait approximately two weeks from the receipt and approval of artwork.


Boosters can track project orders online by securely signing on to the company's Web site and being assigned a project name and password. The booster club will be immediately notified of the courier tracking number when the product ships, so clubs can plan for its arrival.


Barkin says that only a $100 contract consideration fee is required prior to production, along with the club's liner booklet artwork and/or design materials (if clubs are taking advantage of that option). Booster clubs receive a 60-day final payment term with a no-risk return policy. Furthermore, Barkin adds, there's no leftover inventory, as all unsold CDs may be returned and credited with final payment.


Visit CharityCDs.com for more information on how your club can raise money through music.



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