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Athletic Directors Team Up

To help restore coaching stipends that were cut from their budgets, athletic directors at Murrieta, California's three high schools are teaming up to raise $125,000 through a golf fundraiser.

By Ray Moore
Athletic Director, Vista Murrieta High School
Murrieta, California

With the permission of our school district, Darin Mott of Murrieta Valley, Bill Bree of Murrieta Mesa, and myself, as athletic directors, have established the non-profit Murrieta Valley Unified School District High School Athletic Foundation to provide ongoing support for athletics in the district.

Murrieta Valley Unified is facing a $14 million budget shortfall in 2010-11. The school district currently funds 50 coaching stipends. Our school alone employs 108 coaches. And we are going to lose 23 coaching stipends from the three high schools in our district. So we created a golf event, the High School Athletic Foundation Golf Challenge, to raise money for all three high schools.

Last year we had 66 golfers and raised $87,000. The Second Annual High School Athletic Foundation Golf Challenge will be held April 11 at Menifee Lakes Country Club in Menifee, California. This year we've got close to 100 golfers. We are finalizing all of the foursomes with their respective captains. Our goal is to raise $125,000.

Golf is the vehicle, but we arrange this similar to Relay for Life, where each golfer doesn't have to pay a dime. The golfers go out and get corporate sponsors or individual sponsors. Our goal is to get $5,000 per foursome in sponsorships. The minimum we want our golfers to raise is $500. The target goal is $1,250 per golfer.

We'd love to have the golf course donated but we pay for it. We actually work with a company called Golf for Goodness Sake (, which specializes in golf fundraising events and consulting. Our cost per golfer is $49 plus the cost of the luncheon, which we are still negotiating. So it will cost us about $50-$60 per golfer.

The event is a best ball scramble, followed by a luncheon, and we also have a silent auction. Each player gets a packet of gifts. Last year we distributed small luggage bags from one of our local vendors at a discounted price. This year we are providing logoed golf gloves we are getting through Golf for Goodness Sake.

Many of our sports vendors donate prizes and are hole sponsors. Last year we had 52 hole sponsors at a cost of $250 per hole, and we are hoping for more this year.

We also have incentives for the golfers in terms of money raised. If they raise $1,250 they get to select an item after the tournament from the Callaway Golf store on the premises. Last year they got golf shoes. This year they can choose between shoes or a putter.

If the golfers raise $2,500 they get to select a prize from the Callaway store plus a fleece lined jacket embroidered with the logo of the school of their choice from the three participating schools. If they raise $5,000 they choose an item from the Callaway store and a Gore-Tex-like warm-up. And if they raise $10,000 they get two selections from the Callaway store and both of the jackets.

We pay a discounted price for the Callaway items. The jackets come from one of our local vendors, Buddy's All-Stars, who handle our sporting goods, and they give it to us at a reduced price. They've donated $900 worth of golf balls for the tournament.

All three high schools have joined together for a common goal. We are tremendous competitors in the athletic arena. But when something is going to affect kids in a negative way, we join forces to combat that. is brought to you by a recognized and established name in the school athletics arena, MomentumMedia—publisher of Athletic Management, Coaching Management and Training & Conditioning magazines.